Work

Labs, stages, programmes & playable things.

Labs, LED stages, universities and funded programmes, and the partners and people involved.

MusicFutures

2025 – 2026

Helping the Liverpool City Region win a £7.2m music innovation programme, then building the machinery that hands it out.

Innovation Lead AHRC · UKRI · University of Liverpool

Dreamlab

2024 – present

A lab of 48+ experts that has helped over 100 businesses and freelancers since 2024. It started in a garage.

R&D Innovation Director Meta · Roblox · Dock10 · MSG Sphere

MediaCity Innovation Hub

2023 – 2025

Backing other people's innovation: 35+ funded R&D collaborations on a £3.2m innovation accelerator.

R&D Innovation Director BBC · ITV · NVIDIA · Microsoft · Dock10

Crucial FX

2023

Playable, projection-mapped and interactive experiences for brands like Monster, Kia and Costa.

Creative Technologist IBM · Kia · Costa · Monster

Pathway Studios

2022

Realtime content, in-camera VFX and innovation on a 6,000 sq ft LED volume in Manchester.

Creative Producer BBC · Sony · McLaren · ARRI · Red Bull

Draw & Code

2021 – 2022

Mocap, volumetric capture, virtual production and hardware R&D with Liverpool's immersive specialists.

Senior R&D Technologist Dolby · Meta · Google · Entain

TMRW Foundation

2020 – 2021

Product Director on a state-of-the-art web-based realtime games engine, and the 3D experience platform built on top of it. No goggles necessary.

Product Director Crytek · SXSW

XLab & MA Immersive Arts

2018 – 2020

Launching the world's first MA Immersive Arts, and co-running the Experimental Technologies Lab.

Co-Director Aardman

SODA Manchester

2015 – 2018

Shaping the curriculum for a £35 million school built for the digital storytellers of the future.

Curriculum Lead Manchester Met

Centre for Disruptive Media

2010 – 2015

Pioneering digital learning: the UK's first university iTunes site, an early YouTube Edu partnership, and a photography course that lived inside an app.

Lecturer & R&D Apple · Google · BBC · JISC

Also

Books, awards & tools I've built

Things that sit alongside the main roles: a living book about creative AI, a pair of data engines, a mixed-reality football game, a regional immersive network and a couple of nice awards.

Dream Machine

2025 – present

A living book about AI and the next creative economy, with a newsletter and podcast that track what is actually happening.

Author The Economist · Fast Company

Soundings

2026

A live map of every registered creative company in the UK: roughly 745,000 of them, in 65 regional views.

Data & Systems Liverpool City Region

Bearings

2026 – present

An independent engine that reads roughly 560 funders, investors and tender portals every day, and works out who each opportunity is actually for.

Creator

Qube Smash

2023

An original mixed-reality football game: tracking, realtime games engines and an immersive space.

Creative Technologist Crucial FX

Immersive Shaun the Sheep

2020

A £1.08m AHRC research partnership to build a headset-free, AI-driven Shaun the Sheep experience in Shanghai.

Co-investigator Aardman · AHRC · UKRI

500 UK Trailblazers

2024

Named one of the 500 UK Trailblazers in the UKII Intelligence Report 2024, sponsored by Verizon and Epic Games, for AI workflow innovation.

Award Verizon · Epic Games

BIMA 100

2020

Named among the 100 most influential, pioneering and changemaking people in the UK digital and tech industry.

Award BIMA

Immersive Liverpool

2018 – present

A city region network for immersive technology, started in 2018: a year of monthly events, a delegation to Dublin, a cluster strategy, and a community that outlasted all of it.

Founder Liverpool City Council · BIMA · Alder Hey

Experiments

80 more things I made.

Prototypes, hacks, residencies, installations, talks and odd ideas from twenty years of trying things. Mostly on video.

Open the experiments